Brand. Image. Reputation.

All qualitative concepts, but they can have a meaningful impact on your company’s valuation. In fact, in the U.K., this qualitative concept is an actual balance sheet asset.

One way to improve your intrinsic value is through the effective use of Broadcast Media. However, this is also a double-edged sword.

We've all seen it. The CEO of a public company appears on CNBC, Bloomberg, or Fox Business News and knocks it out of the park. A minute later, another CEO appears on the same program and completely fails.

First, how do you even secure these opportunities for your C-Suite? Second, and more importantly, how do you assure that these appearances are a success and enhance your company’s image?

NIRI Philadelphia is hosting an impactful one-of-a-kind event where you can learn the tools, techniques, and tips to help you and your C-Suite executives prepare for and capitalize on Broadcast Media opportunities. We have lined up former national network broadcast news anchors, who have made a living appearing in front of the camera to help you understand what makes a successful financial media appearance and enables your C-Suite to strengthen their credibility and value.

This will be followed by social networking time with other Philadelphia Chapter members.

And some fun NIRI keepsakes too!

Space is limited

To register or if you have questions, please email: 

Heathe Cooper: This email address is being protected from spambots. You need JavaScript enabled to view it.